This is a really good question and one that you should know the answer to if you’re going to make it big in this industry.
Most people spend so much time prospects that they forget what the industry is all about and what it really means to so many people. What makes this industry different than any other industry is that it is all about the social relationships.
If you are a salesman this is going to have you scracthing your head. A salesman sees products and all they are interested in doing is selling them. Once they recruit a new rperson and bring them into their organization they are already looking for the next SALE – never realizing that the REAL MONEY is inside the network of that NEW person they just enrolled.
But what makes people join an MLM in the first place?
If you want to know what makes a person tick and why they are looking for an opportunity, why not ASK ? It makes sense does it not? There is no better person to tell you what they are looking for, or what’s most important to them…or why they would even be looking for an opportunity in the first place…THAN YOUR PROSPECT!
The professional business builder doesn’t start off by pitching their company or their products. In fact, if they are asked they will answer with a question. For example
“So what makes your company A different?” They would simple take control of the conversation by asking.
“That’s a really good question (prospects name here), and I’m happy to answer it, but first may I ask you a few questions?
Where most people go wrong in the industry is that as soon as they get a prospect on the phone, they fail to evget to know that real person, the go straight for that sale
Wouldn't it be nice to know what they are looking for?
If you found the right company…what exactly would you be looking for in a that company? What’s most important to you?
Have you been involved with any companies in the past?
What was your level of success with those companies?
Why did or didnt you do so well?
What would you do differently if you could go back ?
If you can find out this information about your prospects, I PROMISE you that your recruiting numbers will increase dramatically.
IT’S IMPORTANT TO KNOW THAT IT’S NOT ALWAYS ABOUT THE MONEY!
You see… most new multi level marketers think that MLM is all about the money. They get enamored by the monthly check and they start out on a recruiting frenzy This will likely lead to a burnt out unhappy busness owner pulling their hair out looking for what has went wrong.
In fact the only question these people ever ask other marketers is “How much money are you making?”
It’s important to know that people get involved in Network Marketing for a differant reasons. for instance:
1. They want to be part of something (A lot of people like the social aspect of belonging to something)
2. They want to make a difference, or give back in some way. (Some do it for charitable causes)
3. They want to better their themselves. They may want to improve in the area of leadership skills and personal development
4. They want to improve their marketing skills.
5. They want to help other people succeed in life (to motivation and inspiration).
6. They want to be their own boss and work whenever they want (either part time or full time).
7. They’ve had a profound experience with the company’s products and want to share that experience
8. disire to make more money – in some cases a lot more money
It's important to understand that people get into the industry for more reasons than just the money.
Remember that Network Marketing is a social business - finding out what’s most important to your prospect and then showing them how your company, product or service can be part of that solution. The statement that people don’t care how much you know until they know how much you care.
Understand What’s Most Important To Your Prospects before you end up losing people simply because you didn’t ask the right questions. Get to know what is inside a person’s mind and what is inside their heart.
If you want to find out more about your prospect ask them this.
“So tell me…What made you get involved with the Network Marketing Industry? What do you like best about it? What do you like least about it?
Let the person talk as long as they want. TAKE NOTES!!!
Remember that it takes up to 12 exposures to enroll a person into an MLM company (stats from the Direct Seller’s Association). It rarely happens on the first exposure. So don’t try and rush closing your new business partners. The more you find out about them, the easier it will be to bring them on board your team.
Most people spend so much time prospects that they forget what the industry is all about and what it really means to so many people. What makes this industry different than any other industry is that it is all about the social relationships.
If you are a salesman this is going to have you scracthing your head. A salesman sees products and all they are interested in doing is selling them. Once they recruit a new rperson and bring them into their organization they are already looking for the next SALE – never realizing that the REAL MONEY is inside the network of that NEW person they just enrolled.
But what makes people join an MLM in the first place?
If you want to know what makes a person tick and why they are looking for an opportunity, why not ASK ? It makes sense does it not? There is no better person to tell you what they are looking for, or what’s most important to them…or why they would even be looking for an opportunity in the first place…THAN YOUR PROSPECT!
The professional business builder doesn’t start off by pitching their company or their products. In fact, if they are asked they will answer with a question. For example
“So what makes your company A different?” They would simple take control of the conversation by asking.
“That’s a really good question (prospects name here), and I’m happy to answer it, but first may I ask you a few questions?
Where most people go wrong in the industry is that as soon as they get a prospect on the phone, they fail to evget to know that real person, the go straight for that sale
Wouldn't it be nice to know what they are looking for?
If you found the right company…what exactly would you be looking for in a that company? What’s most important to you?
Have you been involved with any companies in the past?
What was your level of success with those companies?
Why did or didnt you do so well?
What would you do differently if you could go back ?
If you can find out this information about your prospects, I PROMISE you that your recruiting numbers will increase dramatically.
IT’S IMPORTANT TO KNOW THAT IT’S NOT ALWAYS ABOUT THE MONEY!
You see… most new multi level marketers think that MLM is all about the money. They get enamored by the monthly check and they start out on a recruiting frenzy This will likely lead to a burnt out unhappy busness owner pulling their hair out looking for what has went wrong.
In fact the only question these people ever ask other marketers is “How much money are you making?”
It’s important to know that people get involved in Network Marketing for a differant reasons. for instance:
1. They want to be part of something (A lot of people like the social aspect of belonging to something)
2. They want to make a difference, or give back in some way. (Some do it for charitable causes)
3. They want to better their themselves. They may want to improve in the area of leadership skills and personal development
4. They want to improve their marketing skills.
5. They want to help other people succeed in life (to motivation and inspiration).
6. They want to be their own boss and work whenever they want (either part time or full time).
7. They’ve had a profound experience with the company’s products and want to share that experience
8. disire to make more money – in some cases a lot more money
It's important to understand that people get into the industry for more reasons than just the money.
Remember that Network Marketing is a social business - finding out what’s most important to your prospect and then showing them how your company, product or service can be part of that solution. The statement that people don’t care how much you know until they know how much you care.
Understand What’s Most Important To Your Prospects before you end up losing people simply because you didn’t ask the right questions. Get to know what is inside a person’s mind and what is inside their heart.
If you want to find out more about your prospect ask them this.
“So tell me…What made you get involved with the Network Marketing Industry? What do you like best about it? What do you like least about it?
Let the person talk as long as they want. TAKE NOTES!!!
Remember that it takes up to 12 exposures to enroll a person into an MLM company (stats from the Direct Seller’s Association). It rarely happens on the first exposure. So don’t try and rush closing your new business partners. The more you find out about them, the easier it will be to bring them on board your team.
